Updated: Apparently The Boston Globe didn’t get the memo that it’s an app-only world when it comes to mobile. According to VP of digital products Jeff Moriarty, the Globe’s website, Bostonglobe.com, is doing quite well on mobile with more than 30 percent of visitors coming to the site through a phone or tablet browser. In fact, at a panel at the paidContent 2012 conference, digital publishers challenged the mythos that native apps provide a superior mobile experience than HTML5.
“We’re not building a video game here,” Moriarty said. “It’s news, photos and text.”